where creativity takes flight
BeOddly is where seasoned know-how meets playful imagination. With a global lens and a genuine passion for your vision, we partner at every stage—from sparking bold ideas and shaping learning journeys to bringing immersive spaces and brands to life. Our down-to-earth, collaborative approach gets results you can see and opens up new worlds of possibility.
Our Oddly Origins
Our founders bring decades of proven success at the intersection of education, design and strategy: transforming a £10K startup into a £20 million enterprise, launching four award-winning Pre-Preps in London and earning recognition among the UK’s top inspirational innovators in Early Childhood.
Our Oddly Founders are also acclaimed thought leaders in experiential design—shaping immersive, wonder-filled learning sanctuaries and community spaces—and have driven global expansion initiatives, branding projects and high-impact consultancy across diverse markets. Together, they fuse rigorous research, pedagogical insight and boundary-pushing creativity to guide clients toward endless possibilities.
Our Services
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At the crossroads of education, luxury lifestyle, design and childhood curation, we spark creative hits that resonate across markets. By blending human-centred research, brand storytelling and design thinking, we forge new ideas—from bespoke product lines and family clubs to immersive installations and progressive curriculums. Our cross-disciplinary approach allows for endless possibilities and fuels transformative growth.
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Providing expert guidance on global education strategies and operational excellence.
Driving research and development for international school expansion and innovative education models.
Offering tailored consultancy to support educational institutions in achieving their goals.
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Delivering premium branding and design solutions. Crafting unique visual identities for clients across educational buildings and membership clubs. Combining design excellence with strategic insight to elevate client brands.
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Advising on operational strategies to support growth and scalability.
Enhancing profitability while maintaining high standards.
Developing strategic roadmaps for clients aiming to expand their global footprint.
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We curate dynamic encounters whilst honouring each space’s story—its people, heritage and local context. We are experts at curating spaces that evolve with your audience, forge emotional connections and belonging, and turn every encounter into a memorable journey whilst building lasting brand affinity.
Think family clubs, learning spaces, interactive exhibits, pop-ups, festivals or even retail spaces.
The Oddly IDEAS Framework
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Imagine
Research & Ideation Mapping
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Define
Goals, Audiences & Constraints
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Envision
Sketch, Prototype & Riff
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Activate
Build, Pilot & Co-create
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Scale
Amplify, Refine & Evolve